Saudi Founding Day
Saudi Founding Day is observed nationwide on 22 February each year. This permanent page covers the occasion and the heritage-led celebrations, activations and staging The Concept WLL produces around it.
- Dates: 22 February 2027
- Venue: Not yet announced
- City: Nationwide
- Status: Upcoming
About Saudi Founding Day
Founding Day marks the establishment of the first Saudi state and is observed annually on 22 February.
Its visual language is distinct from National Day: heritage dress, historic architecture, traditional crafts and warmer, earth-toned design rather than green-and-white celebration.
Individual programmes and venues are announced by their own organisers each year, so this page describes what we produce rather than listing events we do not run.
Editions
- 2027 — 22 February 2027 — Not yet announced — Upcoming
- 2026 — 22 February 2026 — Not yet announced — Completed edition
What The Concept WLL delivers
Heritage-themed sets
Sets and décor built around traditional architecture, materials and craft detail.
Corporate celebrations
Employee celebrations, hospitality and entertainment in offices and venues.
Cultural activations
Craft stations, storytelling corners and interactive heritage displays for public spaces.
Staging and AV
Stages, sound, lighting and screens for performances and ceremonies.
Venue and façade dressing
Entrances, façades and internal spaces dressed to the occasion.
End-to-end production
Design, fabrication, install, live crew and dismantle handled by one team.
Frequently asked questions
What date is Founding Day?
It is observed annually on 22 February.
How is it different from National Day?
Founding Day is heritage-focused and observed in February; National Day marks unification and is observed on 23 September.
Do you design the theme as well as build it?
Yes. Concept, visual direction, fabrication and installation are all in-house.
Which cities do you cover?
Riyadh, Jeddah, Dammam and Khobar from our Saudi production base.
How much lead time do you need?
Six to eight weeks is comfortable for a fully produced celebration.
Related services and locations
Planning for Saudi Founding Day?
Send us your space or your brief and the date, and we come back with a proposal and a realistic production schedule in Nationwide.
+973 3838 8827 · info@the-concept.me · Contact The Concept WLL